Freedom of failure is an essential part of science and learning. How can we offer our visitors the freedom of failure and manage this concept in our organizations? Presenters will discuss the successes and drawbacks of the freedom to fail through...
Learning is at the heart of a museum or science centre’s mission and represents a specific and well-defined professional and research field. Learning also links to the work of many other museum and science centre professionals: curators,...
Looking to rent or buy travelling exhibitions? This year, we take another look at current and upcoming travelling science exhibitions across Europe. This rapid-fire session will give you a glimpse of the huge range of exhibitions on offer,...
Science centres and museums naturally tend toward trying to tell people facts, but this is not their strong point. Their strength is in creating memories, impressions, and inspiring their visitors. How can we create exhibits that work to these...
Form follows function…or does it? Do designers always have to follow the educational storyline and briefing of a curator? Is style just the outside of content or is there more to the picture than meets the eye? Do we like it when designers take...
Representatives from three of the largest travelling exhibitions programmes talk about their experiences in the planning, production, sales and execution of international tours. Pick their brains to find out how to adequately prepare for your...
What experiences do visitors seek in museums and science centres? What experiences do museums and science centres encourage? This session is organized by Ecsite’s THE Group and focuses on visitors by looking into their experience from the...
This session will feature three case studies of how science centres have developed their digital marketing strategies. We will assess their holistic approach, provide tips for understanding online audiences and cover a range of online marketing...
Several questions must be considered in order to tap the full branding potential of a science centre: What role does the architecture play? What kind of Unique Selling Proposition is at the centre’s heart? Which key attractions does it provide?...
The speakers will explore the relation between Science and Art. Today many artists are influenced by scientific discoveries and use scientific information or methods in their work. Science is also changing, scientists are more focused on...
The best funding comes with very few conditions attached. But that doesn’t happen very often. Today’s sponsors are increasingly demanding and there is a real skill in ensuring that a science museum’s objectives are not lost to a sponsor’s...
Michael Jones Chief Technology Advocate, Google, gave a speech entitled "The Billionth Visitor".
More than one billion people search for answers, write to each other, or chat with their friends every day using the Internet. Even when...