fbpx Outreach: new practices | Ecsite

Outreach: new practices

Outreach is a great way to reach new audiences - go to where the people are!

To stretch and challenge our boundaries, this session will first bring together three diverse examples of innovative work in this field: multi-strand approaches in disadvantaged and rural communities, engaging new audiences at metro stations, and involving cancer patients in research projects. We will hear briefly how this work overcomes challenges and barriers to engagement for particular sections of society, how partners were involved, and also share what research and evaluation tell us about impact and future opportunities. The session will then reverse and participants will work creatively through open discussion.

More about this session: In the session's second part, participants will first be challenged to identify new audiences that they do not currently engage with effectively (e.g. perhaps prisoners, elderly, mental health, in hospital patients, refugees) and then break into groups to discuss new ideas or approaches. The groups will then exchange their plans, reviewing, adding to the discussions, before summing up.


United Kingdom

Session speakers

Head of Evaluation and Research
Cambridge Science Centre
United Kingdom
Rachael will present the innovative outreach work of Cambridge Science Centre, which targets communities in underserved and often isolated geographic locations, using a multi-strand approach to reach children and young people, their teachers and families. Preliminary findings of an ongoing impact evaluation study in collaboration with the University of Cambridge Faculty of Education will be discussed.
Nathalie Caplet
Science communication and patient involvement manager
BRIO (Bordeaux Recherche Intégrée Oncologie)
Nathalie will explain some of the exciting science engagement work of SIRIC BRIO - the cancer research initiative for which she is Scientific communication manager. Bringing research findings TO patients is worthwhile, but how about taking outreach one step further and doing research WITH patients? How can our sector overcome the barriers and accompany the collision between patients and health research, with their different outlooks and culture? Nathalie will present an example of a community of patients, association volunteers and health and research professionals, and the challenge of bringing patients IN governance, research projects and dissemination.
Founder & General Manager
The Mind the Lab project was founded by SciCo and was piloted for first time in the Athens metro, Greece, Feb 2017, in collaboration with British Council and Technopolis City of Athens. The project was created to bring science to people without a pre-existing interest in science. Thousands of people of different ages, socioeconomic and educational backgrounds met the world of science and technology and its connection to everyday life. Mind the Lab aims to go global and is being planned to take place in 5 European and 2 Latin America cities.
Inclusion Program Coordinator
The Natural Science Museum of Barcelona has engaged in several outreach projects that are proving to successfully overcome the physical boundaries of the Museum. The Museu Ambulant (Travelling Museum) is a portable natural science museum designed to reach penitentiary centres and bring natural heritage to those who cannot come to the Museum. It contains real pieces from our zoological collections that the students from penitentiary schools can directly manipulate. The materials are accompanied by complete educational guides that allow developing multiple activities in a totally autonomous way. The next steps for us at the Museum are to reach nursery schools (for small children whose lack of mobility makes it difficult to do excursions out of the crèche) and children hospitals with long term stay units. Here we are facing new challenges, like the preparation of natural heritage material compatible with hospital sanitary restrictions and children/patients' needs.