The Science of Guinness World Records™ will engage visitors in real science experiences and record-breaking challenges. Visitors will learn that anyone, anywhere can be a record-breaker while using science to develop their record-breaking skills and abilities.

Visitors will gain an understanding of their body and how it reacts, focuses, and endures. There will be opportunities for visitors to challenge themselves and others to officially break a world record with a formal adjudication of a record attempt.

The Science of Guinness World Records™ is developed in partnership with the Ripley Entertainment.