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#ChangeTheNumbers campaign by L'Oreal Foundation

The L'Oréal foundation have launched a digital campaign to "change the perceptions of women in sciences".

As the campaign website states: "Having aknowledged that, today, only 30% of researchers in the world are women, the L'Oréal Foundation has conducted a study to identify the stereotypes of women in scientific careers. Following the results of the research, L'Oréal Foundation is calling to change the perceptions of women in sciences through a digital campaign."

As gender balance is a key topic for STEM professionals today (see for instance the Hypatia project), you might find the campaign resources useful: among others you'll find a manifesto, a video on key statistics and an educational module on the website.


  • #changethenumbers
  • L'Oreal
  • gender
  • women in science