Natural history museums and science centres both address the wonders of the natural world, the science behind it and the global challenges of the future. But communication approaches can be very different. Which role could interactive experiences play in addressing these issues? Within this session we aim to explore the common ground of natural history museums and science centres. To trigger imagination on this challenge, speakers from science centres and national history museums will give short impulse presentations on international case studies. Panellists will discuss these different approaches, map opportunities and challenges and generate ideas on how we could move forward in using interactive experiences to communicate about nature.